More Google reviews for tradespeople
Someone looking for a tradesperson lets a stranger into their home and often pays a four-figure sum. Reviews are their main guide. The Spotstar card travels to the customer and takes them to your Google review page at sign-off. Spotstar replies to the reviews and shows what customers value about your work.
Why Google reviews matter for tradespeople
A burst pipe, a new heating system, a bathroom: customers search rarely and do not know how to recognise good work in advance. So they read reviews and look for punctuality, tidiness and whether the final price matched the quote.
Trade businesses have few but large jobs. Every happy customer is worth a review, yet hardly anyone asks, because the job is finished and the next one is waiting. An invoice in the post reminds the customer of the price and not of the good work.
Where the card is used in the trades
The trades have no counter. The card goes to the customer.
- 1
At sign-off
The work is done, the customer sees the result and signs. The fitter holds out the card. That is when satisfaction is at its highest.
- 2
In the van or the tool bag
Every fitter or crew has their own card. Your dashboard shows which card is used how often.
- 3
In the office or showroom
For businesses with a shop, a bathroom showroom or a workshop reception.
- 4
After emergency call-outs
Someone whose burst pipe was fixed at night is especially grateful. A short remark is enough, without pressure.
What customers of tradespeople write about
Reviews for trade businesses are less about the technical work, which customers can hardly judge, and more about how the job went. Spotstar sorts them by theme.
- Punctuality and keeping appointments
- Tidiness on site
- Quality of the result
- Price compared with the quote
- Availability and call-backs
- Friendliness of the fitters
You can see, for example, whether criticism is about reaching the office rather than the work on site, and which fitters are praised by name.
Example: replying to a review of a trade business
5 of 5 starsNew bathroom in two weeks as promised. The fitters were on time and cleaned up every evening. The price matched the quote exactly.
Reply from the business
Thank you for your trust and for the review. We will pass the praise on to the team. Enjoy your new bathroom. If anything comes up later, we are here for you.
What Spotstar takes on
The card
Designed individually for your business and set up for your Google listing.
The replies
Every Google review gets a reply in the tone of your business.
The profile
Spotstar looks after your Google profile: we suggest additions and posts, you approve.
The analysis
Your dashboard shows what customers praise and criticise, and how often the card is used.
All of it costs €49 a month and can be cancelled monthly. See the offer
Common questions
- We have no shop. Does the card still work?
- Yes. The card needs no fixed place. Your fitters carry it and hold it out to the customer at sign-off. You do need a Google Business Profile for your business.
- Many of our customers are older. Will they manage?
- The card opens the review page as soon as the phone touches it. For older phones there is a QR code on the back. To leave a review the customer needs a Google account, which is already set up on most Android phones.
- What if a customer leaves a bad review after a complaint?
- The review appears on Google like any other. Spotstar drafts a calm reply that by default only appears after you approve it. Future customers read from it how you handle complaints.
More industries
Guides
Start with your own card
Find your business on Google, create your account, and we design your card and post it to you.
€49 a month from launch, custom card included.